The Lilabean Foundation for Pediatric Brain Cancer Research (LBF) was created to raise public awareness and foster collaboration to lead to more pediatric brain cancer research.

Services:

• Marketing strategy
• Marketing audit
• Messaging developing
• Website updates & UX enhancements
• SEO
• Website content
• Event marketing
• Social media campaigns

Project:

To meet LBF’s primary goals of raising awareness and increasing the number of new donors, ECG initiated a wrap-around communications and marketing strategy centered around on-brand, consistent donor-centric messaging to build trust and a strong call-to-action to increase conversions.