The Epstein Creative Group was established to help mission-driven organizations clearly communicate their messages, capabilities, and brands across every communications channel. As a strategic branding and marketing firm, we bring to the table the right resources, tools, and expertise to deliver on myriad campaigns and projects. Our team includes project managers, print and graphic designers, web developers, and copywriters who ask the right questions to get to the heart of client challenges – and we listen. We work hand-in-hand with clients to achieve results, and in many instances, we become a virtual extension of our client’s team.
WHAT WE CAN DO FOR YOU
STRATEGIC BRAND & IDENTITY DEVELOPMENT
Your strategic brand is the foundation from which all effective communications should originate. Branding defines exactly why an audience should trust and remember you. It answers this important questions-who you are, what makes you different, what you stand for and why an audience should never forget why they believe in you. Your logo should reinforce your brand on every communication piece-whether printed or online.
WEB DESIGN / DEVELOPMENT
Your website needs to not only look good, but also work for you. Whether we’re starting from scratch, redesigning an old site or updating content on your existing one, we will listen and ask the right questions to create a branded site based on organizational strategy with content that speaks to your audience.
A great campaign is a group of marketing materials centralized around one message with a clearly defined timeline. They often use many different marketing channels to get this idea across. ECG will create a suite of powerful materials for print and web. Add in an ECG Campaign ToolKit and everyone involved can successfully and easily streamline marketing efforts and ensure a consistent message and brand.
Effective marketing influences an audience through direct, detailed communication, which in turn, builds your reputation and starts a conversation with targeted groups. Whether your goal is to raise organizational awareness, support fundraising efforts or celebrate your accomplishments, we can develop and implement a strategic marketing plan that satisfies your goals and objectives.
PUBLICATION / REPORT DESIGN
Useful publications are designed so that a mass of information is organized in a logical visual hierarchy, which is our specialty. Our designers have years of experience creating layouts for reports, white papers, magazines, and manuals that are visually appealing and have produced the desired results with our clients’ target audiences.
Every picture tells a story, but sometimes it takes a clever combination of words and images to tell a story quickly, concisely, and in an entertaining fashion. With creative design elements and relevant content, infographs get your audience to take action. Plus, infographs are fun and easy to share, which gets your company noticed!
OTHER AVAILABLE SERVICES – SEE BELOW
Ready for Some Expert Advice?
Book your 90-minute session today
Do you need a marketing expert to bounce ideas off of? It takes a well-defined brand and strategy to see results — that is where EC comes in. Alizah, the founder of the Epstein Creative Group, has over 25+ years experience in branding and marketing. She has helped hundreds of organizations. Alizah is here to help share her knowledge and expertise to help you see results. Alizah believes in empowering her clients with the knowledge to make educated and effective decisions that yield results. Sign up for a 90-minute consultation session with Alizah now to get the expert advice you need to move your organization closer to its goals. Each session will be customized to your needs. Below are just some of the topics that Alizah can advise about during your session:
- Your Website Audit — Review & recommendations
- Brand Identity — Visual design review
- Brand Messaging Review — Your mission and core values
- Brand Audit — audience perception & what you can improve
- Fundraising Strategy
- Marketing Strategy Review — Your Value Proposition
- Online Footprint Audit — SEO, content strategy, & social media channels
- Recommendations for Re-branding
- Campaign Strategy and Development — how to get the best results
What You Get
Investing in your marketing and branding with expert advice will get you…
- Your big questions answered with a 90-minute, one-on-one, video strategy session with Alizah.
- A 30-minute follow-up accountability call to make sure you are staying on target and following through with the recommendations.
- Clarity on who you are (positioning), who needs to know (audience profile), and how you want to be perceived as an organization (branding).
- Increased confidence knowing what steps you need to take to reach your goals.
I wanted to thank you so much again for your consultation today, it was really great to get some outside expertise on how we can improve our sales and marketing strategies. You had a lot of great ideas and resources and I will definitely do some more research on the topics you suggested and try to incorporate as many as possible, starting off most likely with making the webinar recordings available for purchase, segmenting our email list using survey questions, getting active on LinkedIn, offering some of those top FAQs as a lead-generating resource, and looking at how to improve our landing pages.
Angel/ Eurasia Foundation
Thanks for your time and this great follow-up. The session was quite helpful, and I hope we do find an opportunity to work with you in the future. At the very least, it was good to have the outside voice that we’re on the right track and moving in the right direction — even if we’re not where we want to be just yet. Thanks again for the guidance and for providing really useful resources.