Website visitors rely on consistency; it’s important to their user experience.
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Now that some of the visual aspects of your website have been improved, let’s take a look at your website’s navigation. Does it effectively get your customers to your products/services?
Now that you’ve mastered the artistic aspect of VISUAL HIERARCHY, it’s time to focus on the next design principle of great web design—SPACING AND PROXIMITY—to help bring order and balance to your website.
One the questions I’m often asked is “what makes a great website?” There are several guiding design principles that can work together to create a powerful website that attracts visitors and encourages desired action. In this blog series, I’ll discuss eight principles—in easy-to-digest segments—that will improve your website, taking it from good to great!